# ads.txt — full example with DIRECT, RESELLER, comments, and variables. # Spec: IAB Tech Lab — https://iabtechlab.com/ads-txt/ # Format: , , , [TAG-ID] # Lines starting with # are comments. Variables use VAR=value syntax. # Variables (optional metadata for the ads.txt file) CONTACT=ads-ops@example.com SUBDOMAIN=subdomain.example.com # Direct sellers google.com, pub-0000000000000001, DIRECT, f08c47fec0942fa0 appnexus.com, 12345, DIRECT rubiconproject.com, 67890, DIRECT, 0bfd66d529a55807 openx.com, 537143111, DIRECT, 6a698e2ec38604c6 pubmatic.com, 156423, DIRECT, 5d62403b186f2ace # Resellers (intermediary SSPs that resell the same inventory) indexexchange.com, 184555, RESELLER, 50b1c356f2c5c8fc sovrn.com, 257611, RESELLER, fafdf38b16bf6b2b criteo.com, B-061775, RESELLER, 9fac4a4a87c2a44f magnite.com, 9876, RESELLER, 1234567890abcdef # Authorized digital sellers for advertising # (this comment block can be used to explain the file to humans)